Communicate your message to students with
Interior School Bus Advertising

Benefits of Interior School Bus Advertising:

• Ads speak to a captive audience whose average bus ride is over 1 hour per day
• Long exposure to ads means plenty of time to read and absorb copy
• Frequency of riding means high frequency of exposure to bus ads
• No other advertising medium in the country can deliver school age children without waste.
• Targeted programs increase cost efficiency

Advertisers will reach an audience that:

• Spends more than 12.9 billion dollars each month
• Influences billions more in household spending per year
• Spends an average of $104 weekly
• Children’s spending has roughly doubled every 10 years for the past 3 decades, with expected buying power to exceed $51.8 billion by 2006*

Advertisers will reach their core audience:

• During the commute to and from school
• On field trips
• On sports outings
• During other extra-curricular activities

*Source:  U.S. Kids Market, 2002 report from Market Research.com