Advertising On The Inside Of School Buses
The Product:
Bus-Cals™

  • Reaching over 225,000 students a day on 3,500 school buses!
  • Audience is exposed to your message over 1-hour twice a day!                                                                                                                                                                                                         
  • Miami-Dade, Broward and Palm Beach School Districts-"South Florida"
  • Bus-Cals (ads) is reaching a captive audience with your message!
  • Bus-Cals is targeted to school children (ages 5-18) with no waste
  • Children’s spending has roughly doubled every 10 years for the past 3 decades, buying power to exceed $51.8 billion by 2006
  • Charter Advertising Packages - reduced rates for 2006
  • Space is limited with only 8 "Bus-Cals" available per bus
  • 25% of your gross advertising dollars goes to the school districts funding needed programs

Transportation Facts

Miami-Dade Broward Palm Beach
Students transported per day(2 trips) 144,000 156,800 134,800
Average time per trip 38 min. 45 min. 34 min.
Elementary riders 49.5% 26.0% 51.6%
Middle School riders 24.5%
35.0%
27.0%
High School riders 26.0% 39.0% 21.4%


MAIN OFFICE
Advertising Contact
School Bus Media Inc.
Toni Bogart
152 NE 167th Street, Suite 200
Miami, Florida 33162
Office: 877.412.3624 / 305.944.7208
Fax: 305.655.9949
toni@schoolbusmedia.com

Subsidiary Office
School Bus Media Inc.
C. Wendall Collins
Office: 561.744.5931
Fax: 561.741.7593
wcollins@schoolbusmedia.com

Public Sponsor Announcements:
Public Relations
David Hill
6400 South Dixie Hwy
Miami, Florida 33143
305.788.0220
DHill@schoolbusmedia.com


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